Every Number Tells a Story.
Like breadcrumbs, consumers leave a trail of data from each digital place they visit and every marketing campaign they come across. From the moment you launch your marketing campaign, we gather valuable consumer data such as their likes and dislikes, how long they interacted with your brand and whether they’re converting on the desired actions of the campaign. With an attribution process, our data specialists can help you focus on what works best, deepening engagements and driving more quality conversions.
Comprehensive SEO
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Local SEO
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SEO Audit
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Competitive Audit
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Continual Tracking and Optimizing
Some analytics models focus almost exclusively on what happens at the point of purchase—the “last click.” Yet that’s just the tail end of an extended customer journey.
Close analysis of every phase of the customer journey is the heart of true optimization. While many analytics processes merely look at the point of purchase, the “last click”, that only shows the very end of a long path to purchase. We take a different approach. From the moment a potential customer becomes aware of your brand, we can review impressions, visibility, clicks, and engagement to determine what’s creating “lift.” Based on our analysis, we can adjust your strategy as needed to help ensure that the customer journey leads to your door.
Retargeting
Don’ let prospects who are not ready to take action slip away. Once they have reached your website or seen your messaging, we can “Retarget” them with strategic advertising to keep your brand top of mind. Leveraging paid search, display, social leads and more, we can help guide them back to you when ready to make a purchase.
OUR EXPERTISE
Related Case Studies
NEW FOOD SERVICE DRIVES SALES VIA FACEBOOK
A limited-assortment supermarket chain launched a new e-commerce website to entice consumers to have groceries delivered directly to their doorstep.
TARGETED DIGITAL STRATEGY SETS RHYTHM FOR DANCE STUDIO
A dance studio franchise was experiencing low search visibility in their expanding market. They realized they could be missing hundreds of potential leads in the local area.
PUBLIC, FOUR-YEAR STATE UNIVERSITY USES RE-TARGETING TO BRING IN TOP RECRUITS
The College of Science at this four-year state university wanted to recruit high schoolers who excel in science, tech, engineering and math (STEM).
